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Downtown Revitalization


We have extensive experience in conducting revitalization studies  of commercial districts and downtown areas across North America.  We also have considerable experience in working with downtown business improvement organizations in both large and small communities. Typically these studies involve:


  • Economic context analysis

  • Comprehensive area assessment

  • Formulation of a land use, merchandise and retail recruitment plan

  • Identification of market opportunities

  • Identification of a range of alternative development plans

  • Identification of a preferred development option

  • Implementation strategies for downtown

  • Survey of business and property owners

  • Consumer intercept surveys

  • Telephone and/or internet based surveys

Some of our recent studies include:

Downtown Oakland Retail and Revitalization Study

Oakland, CA (2010)

  • Involved in the formulation of a land use, merchandise and retail recruitment plan for a large mixed-use urban redevelopment in a core area of downtown Oakland

  • Tasks included the formulation of a recruitment strategy and the provision of a framework for all tenanting and subsequent marketing efforts

Downtown Land Use Marketability Study

New Westminster, BC (2009)

  • Land use marketability study focusing on warranted demand for hospitality, retail, service commercial and office in downtown New Westminster

  • Examined the value of public sector entitlements

  • Recommended ways of leveraging the entitlements 

  • Recommended creation of vibrant clusters with multiple uses and destination-like qualities

Downtown Denver Retail Demand Study

Denver, CO (2004)

  • Developed strategic options for improving Downtown Denver’s retail infrastructure

  • Explored national trends and experiences in downtown revitalization through interviews with stakeholders

  • Assessed planning policies, land assemblage initiatives, crime mitigation, and design approaches

  • Made recommendations related to the:

    • Retail orientation

    • Merchandising mix

    • Tenant composition

    • Branding/marketing

    • Long term strategy of its retail district


Downtown Prince George Revitalization Study

Prince George, BC (2001)

  • Identified strengths, weaknesses, opportunities and threats that could be leveraged/mitigated so as to affect long-term changes in the viability of the City's downtown

  • Included  land use marketability studies and long-term strategies for:

    • Commercial, and residential uses

    • Hotel/convention facilities

    • Arts and cultural facilities

  • ​Recommended specific management and implementation strategies for the downtown association


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